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This Heritage Month, Creme of Nature, in partnership with Mall of Africa, presents HAIR-itage, a celebration of individuality and culture through hair. From 10 – 20 September, SOOK Mall of Africa will transform into a vibrant pop-up salon where shoppers can explore the powerful role hair plays in identity, style, and self-expression. The activation will feature Creme of Nature’s signature…
Global beauty icon, award-winning actress and celebrated humanitarian Nomzamo Mbatha has been officially named the first-ever South African ambassador for Creme of Nature, the iconic American-born ethnic haircare brand with over 65 years of legacy. Known for its dedication to textured hair and roots in celebrating African beauty, Creme of Nature has now launched in South Africa with its landmark campaign, Rooted in Radiance.…