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Johannesburg’s Sardinha Clothing is the local fashion brand we’ve all been waiting for!

Johannesburg style has been breaking waves in the global fashion industry for decades, with our unique local narratives serving as constant source of inspiration for popular trends and sought-after creativity.  However, in a world with increasing business rates, expensive long-term leases, and the rapid growth of online shopping and fast fashion, traditional retail experiences are fast disappearing.  In fact, according to…

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The Rise of ShweShwekini

Like the famous saying, ”Nothing is constant except for change!” Fashion is nothing but a constantly changing trend and threads. This term is associated with clothes and accessories most of the time. People relate fashion to what they wear. The fashion industry is all about making fashion statements,almost like a language. One has to be different , stylish and edgy.…

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